Coal Marketing Services
Market Analysis
Contract Negotiation
Coal Quality
Technical Marketing
Market Entry Strategy
Salva Resources has a thorough understanding of commodities marketing activities. Specialising in coal, our marketing team has dedicated experience in coking and thermal products, logistics, trade finance, sales and agency contracts, price and volume negotiations and revenue forecasting.
As well as developing comprehensive marketing strategies, Salva is able to tailor your requirements and analyse specific marketing components, including:
- Analysis, interpretation and integration of supply and demand data
- Market and customer segmentation
- New mine and product market development
- Competitor reviews
- Revenue forecasting
- Coal quality and new product specification development
- Co-ordination and compilation of presentations tailored for business development opportunities, customers, joint venture partners and senior management.
Marketing Operations
Salva marketers have experience in all areas of marketing operations, from the front end role of negotiating volume and price contracts through to the back end task of invoicing shipments. We know the importance of getting chain logistics right, having experienced first hand a climate of overstretched infrastructure.
Technical Coal Marketing
Salva has dedicated technical marketing experts, who can offer the following services:
- Assessment of coal quality and marketability for thermal and metallurgical coals
- Preparation of draft coal specifications, and market support and promotion materials
- Review of blend opportunities
- Coal quality workshops.
